Marketing Services
When it comes to marketing we first need to know your customer, their pain points, and how or what your providing a solution. We use several tools and ask a ton of questions to help us identify your customers demographic, psychographic, and behaviors. Then we'll leverage the below tactics to garner leads and move them from strangers to friends of your brand!
STRATEGY
Put yourself in the shoes of your audience, then ask a myriad of questions. What is your most pressing need? When you bought something on Facebook, what was it? How did you hear about it? Why did you decide to pay money for it? We'll ask these questions and more. If you're like most clients, you'll be surprised at what you discover about the psychographic, demographic, and behaviors of your core audience. We'll take this new found audience insight and conduct an audit of your digital and physical platforms to discover what needs the most work. You'll get a comprehensive document with practical next steps to increase your effectiveness.
SOCIAL MEDIA MANAGEMENT
Posting to social media is fun for a week, but then it becomes a hassle. We'll take this burden off your hands and post relevant content on a consistent basis. Using analytics we'll know when and what to post in order to keep your audience engaged. We'll send you weekly updates on social media reach and engagement (Facebook, Instagram, Twitter).
FACEBOOK ADVERTISING
Targeting, targeting, targeting. This is our Facebook advertising mantra. It's what separates StoryTell from our competitors. Facebook advertising is where we begin with most of our clients. It shows the highest ROI and takes a high working knowledge of Facebook to do it well. Every campaign gets optimized on a daily basis. A time lapse video building a Facebook campaign is coming soon!
GOOGLE ADWORDS
As we speak your customers are on Google searching for products and services that you provide. With Google Adwords we'll show the right message to the right user at the right time. Let StoryTell build, measure, and optimize your Adwords campaigns, so that you can focus on what you do best.
EMAIL MARKETING
Whether you're renting an email list or emailing new leads it's important that your strategy, timing, and design surprises and delights your audience. Let us build an email nurture campaign that move your new found audience from strangers to friends to advocates!
SEARCH ENGINE OPTIMIZATION
When you search for your product or services, what page on Google do you show up on? Let StoryTell move you to the top! We use a number of tools to show us where your page is at and why. We'll audit your website, it's competitors, and then send you the report. Next, we'll put the plan into action to move you to the first page.
DESIGN
You can have strategy. You can have execution. But if you don't have good design, then you won't be able to finish the shot. StoryTell works with designers who put as much craft into their design as we do in our marketing strategy.